OUR LEADERS

NELSON PERIBANEZ

McKenzie Comfort is from Lake Saint Louis, MO. She attended the University of Missouri-Columbia where she majored in strategic communications. When she was 18, she started her own clothing company which  she marketed and sold online  while collaborating with a number of marketing teams, liquor brands, and cast members of MTV's Real World to promote the brand. In 2014, McKenzie entered the direct sales and marketing industry and, in 2016, McKenzie  helped to found and launch Alpha. Since then, McKenzie has helped to launch campaigns in a variety of markets including St. Louis, Nashville, Minneapolis, Sacramento, and Reno.  McKenzie now oversees all California operations and will be helping launch our Anaheim and Oakland offices (coming soon!). McKenzie's long term goal is to open up Catalyst Headquarters, which will serve as a resource and development center for gifted students and underprivileged teens.

Mckenzie Comfort

CEO

SACRAMENTO OFFICE LEADER

Nelson Peribanez is the President of Alpha Marketing Strategies. He grew up in Phoenix, Arizona and attended Arizona State University’s prestigious WP Carey’s Business School, where he majored in business management. After graduating, Nelson moved to Chicago to work in banking and securities. He then passed the series-7 at the age of 21, and Nelson quickly moved up to a position as a financial adviser. He realized that his choice in banking did not offer the growth and opportunity that he desired therefore, he moved back to Phoenix, Arizona and began working in the marketing and sales industry. Through hard work and dedication, Nelson built Alpha Marketing Strategies from the ground-up and he continues to lead through a "player-coach" dynamic, by leading by example.

FOUNDER & PRESIDENT

RENO OFFICE LEADER

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